How to validate a business idea: all the steps you must follow

Most business ideas don’t survive, not because they’re not good, but because they're not well developed.

English Teacher & Technology Enthusiast

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So, you’ve woken up this morning with a great business idea and you're feeling inspired. You're keen to get started as you believe that this is the best business idea you’ve ever come up with. At this point you need to hit the brakes and take a breath.

Goals, Assumptions and Hypotheses

The customer’s wish list

Market size and demographic

What are people searching for?

Testing and willingness to pay

To summarize, here are some of the main points in the validation process:

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